The importance of a blog
In today’s online world, I now recommend that all of my medical clients seriously think about blogging. When it comes to blogging, the more…
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Identifying the core values for your medical practice
The best companies develop core values that impact their company culture, brand, and business strategies, making them unique. Too often, short-term planning clouds good…
Identifying your ideal patient for your dental practice
One of the cornerstones of any marketing campaign is knowing who your ‘ideal patient’ is. Many dental practices make the mistake of avoiding this…
How to attract the right patients to your medical practice
On average, you will lose between 15% to 20% of patients year on year, so it is a critical part of your marketing strategy…
